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Predictions for 2012

I’m catching up on my Internet reading after a couple of days off for the Christmas holiday. It seems everyone is making their predictions for 2012. There are predictions for the real estate market, for the stock market, for the USA elections, and for the global upheavals.

How’s this … my prediction is that everyone will be wrong.

As we learned in 2011, all these issues are closely tied together. A blurp in one results in a blurp in another. “For every action, there is a reaction.”

Naturally, the people I associate with are most interested in what the real estate market will do. Will it be better, flat or worse? The latest data that I read said that 2011 was the worst year ever. Real estate “experts” are making their predictions. I doubt that their predictions are any more reliable than my predictions would be. There are simply too many variables.

Most of those variables are reliant on the Federal government’s policies, which haven’t been positive for recovery of the real estate industry. I know a lot of Realtors® who are becoming more politically active to help change or fight for programs that will improve the opportunity for our clients to buy or sell their homes.

Realtors® have a unique job where we become more emotionally attached to our clients. Yes, we make our income by selling a home, but we (or at least a lot of us) really care about the people we’re working with and we try to do the best job we can to help them. The politicians, via their policies or increased regulations, have made that job much more difficult in recent years.

While shopping for Christmas groceries, I met a fellow agent and naturally we talked about business. She mainly works with relo clients – those transferring due to a new job or a promotion. Her business is down because (1) companies can’t afford to move employees around the country as they used to do, and (2) employees are less likely to want to move due to the difficulty of selling their current home, especially if it will be at a loss.

She is currently working with a client who has been offered a promotion that requires him to move from Atlanta to the Columbus area. Apparently, the Atlanta housing market is worse than here, so that the severe loss he will incur on his current home versus the price he would pay for a home here, even with the increased promotion pay, has led him to turn down the promotion. The negative implications of that decision, will impact his long-term earning power, plus, it means at least two fewer home sales. I believe the National Association of Realtors® has said that for every 3 homes sold, one job is created. Multiply this Atlanta executive’s thought process by thousands across the country, and you begin to get a feel for the difficulty the real estate market is having.

protestorSo here’s my 2012 prediction: Watch the news … you may see your favorite Realtor® in an upcoming political protest. We’ve been beat up the past few years and we’re “not going to take it anymore”. :-)

Real Living Powell office gives treats, not tricks

Yesterday was the annual Pumpkin Give-Away at my Real Living (Powell) office. It’s primarily a party for our clients but it also attracts drive-bys and other Powell residents.

I didn’t take Murph this year, but a couple of other agents had their little King Charles spaniels there. Culver’s provided their yummy custard and the pumpkin custard was outstanding. Handel’s, which is just across the parking lot, also brought a cooler over filled with ice cream sandwiches.

Our office is easy to drive to at 379 W Olentangy St, just east of Sawmill Pkwy. Google Map

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Does your REALTOR® look like this?

Realtor giving keys to home buyerThe Columbus Board of Realtors® recently conducted a survey of members to determine what we’re like. Nearly 22% (1190) of the members answered the survey.

We’re Old or maybe “aging gracefully” 

32% are 60 or older. 30% are in their 50′s. 20% are in their 40′s. Only 17% are below 40. Older agents have often owned multiple homes themselves, giving them more experience in the whole home-buying-owning process which can benefit clients. The financials of being in this business (see below) are tougher for a younger person since they may not have the reserves saved to meet monthly budgets when no homes are sold.

We’re Well Educated

52% have a college degree or higher. 40% have some college or an associate degree. Working with a well-educated agent is important when managing the legal language of contracts and mortgage financials, plus an understanding of economical influences and marketing principles is equally important. If the number of agents with a college degree seems high to you, keep in mind that real estate is often a second career for many, which explains the age distribution also. 

We’re Women & Married & We Work Full-time

59% are women. 75% are married. 79% work full-time meaning they don’t have other full- or part-time jobs. Working with a full-time agent is very important! If an agent is working another job they probably can’t take phone calls or respond to emails to manage your sale or purchase. As a full-time agent, I can tell you it’s very difficult to work a transaction with a part-time agent.

The Source of our Income

Only 53% of us rely on real estate commissions for our primary source of income. Given that 75% are married, a spouse’s income (and often their benefit package) is important. Some agents own rental property in order to have some regular income when houses may not be selling well. A lot of agents have retired from corporate careers and are benefitting from those pensions. I personally don’t know of any agents who are living solely off of their commissions, but that doesn’t mean there aren’t some.

We practice what we preach

91% of us own our own home. As the CBR article said, what’s up with the 9% who don’t!

Local, local, local

I don’t know how these stats compare to other parts of Ohio or the Nation. These responses were only from the Central Ohio area which comprises the counties surrounding the Columbus metro area.

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Thoughts on a rainy Monday

I’ve been delinquent in writing here. Perhaps it’s been a weather funk – 1 day of sun, 6 days of rain for a few weeks now. I’ve also been occupied doing other things so it’s time to play catch-up.

  • The hummingbirds returned right on schedule a few days after Mother’s Day. The male arrives first and buzzes my front window to let me know to put the feeder out. The female has now arrived and both are busy drinking the sugar water. They’re such a joy to watch.
  • I met with my favorite landscaper, OutdoorMakeovers, to plan some work and new design for the front of my home. Some plants need divided and moved to other locations. Plus, we’re going to expand some of the existing beds. They’ll be doing their thing in 2-3 weeks so stay tuned for photos on that project.
  • The company that mows my lawn increased their fee this year by 80%! The high gas prices have really hurt small companies like them that rely heavily on travel or equipment use.
  • My oldest granddaughter who graduated from a small liberal arts college a couple of years ago has begun studies at OSU for a medical degree. Thus, I’ll be able to brag, “my granddaughter, the DR”.
  • My #2 granddaughter is about to graduate from high school. She’s a Kate Middleton look-alike, only prettier. No, I’m not at all biased.
  • The real estate market is trucking along – not great but not bad either. Homes that are priced well and in excellent condition are selling. Overpriced homes or homes where the seller tried to avoid making necessary repairs or updates, are sitting.
  •  Real Living HER began a new program for buyers called CURBSIDE. When buyers drive by a home with a for-sale sign in the yard, for any broker (HER, ReMax, Coldwell Banker, Keller Williams, etc.), the buyer can call 614-221-7400 to get recorded info on the home instantly. Buyers can get all the details on the house without talking to a “real” agent.

There’s a new real estate broker in central Ohio

The analytics for my blog lets me see the Google search terms that people used prior to clicking on the link to this blog. Most of the terms are pretty predictable as people search for info on buying or selling homes or looking for homes for sale.

Weiner Dog RealtySometimes the combination of terms is rather humorous. Had one of those tonight. What was the term?

wiener dog realty + peanut

My twitter name is ReesesPeanut. My YouTube channel is ReesesPeanutTeam. My LinkedIn profile is also ReesesPeanutTeam. So apparently that is why the word ‘peanut’ is there.

I wonder if Harley E. Rouda, the founder of HER Realtors (now Real Living HER) would be offended if the name changed to Wiener Dog Realty? BTW, Murph has his bluetooth all ready to take client calls. Wanna buy a dog house?

Elaine’s 2011 Calendar now available

Elaine Reese's 2011 Calendar for central Ohio

I recently mailed my 2011 Calendar to clients and friends. It contains photos of local scenes that I’ve taken during the year, plus key dates for local events. There is space on the calendar days for you to write your appointments, plus a column for your reminders.

I have just a few remaining if you would like one. Simply email me your home address and I’ll send one out to you. I do request that only local people make the request.